Authentication
ZoomInfo supports two authentication methods.Username and password
Public Key Infrastructure (PKI)
ZoomInfo actions
Enrich company
Retrieve detailed information about a company. ConfigurationEnrich contact
Retrieve detailed information about a contact. ConfigurationSearch companies
Search for companies matching specific criteria. ConfigurationSearch contacts
Search for contacts matching specific criteria. ConfigurationSearch intents
Search for buyer intent signals. ConfigurationSearch news
Search for company news and updates. ConfigurationSearch scoops
Search for company “scoops” (verified buying signals). ConfigurationUse cases
Lead enrichment
Lead enrichment
Enrich leads with verified contact information and company data.
List building
List building
Build targeted prospect lists based on firmographic and demographic criteria.
Intent-based outreach
Intent-based outreach
Identify companies showing buying intent for timely outreach.
Account research
Account research
Research accounts with news, scoops, and company insights.
Best practices
- Use accuracy scores - Filter contacts by accuracy score for better deliverability
- Combine filters - Use multiple criteria to build highly targeted lists
- Leverage intent data - Prioritize outreach to companies showing buying intent
- Monitor API usage - ZoomInfo has usage limits based on your subscription

