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ZoomInfo is a leading B2B data platform providing company and contact information for sales and marketing teams. The Cargo integration enables you to enrich records, search for companies and contacts, and access intent data.

Authentication

ZoomInfo supports two authentication methods.

Username and password

Public Key Infrastructure (PKI)


ZoomInfo actions

Enrich company

Retrieve detailed information about a company. Configuration

Enrich contact

Retrieve detailed information about a contact. Configuration

Search companies

Search for companies matching specific criteria. Configuration

Search contacts

Search for contacts matching specific criteria. Configuration

Search intents

Search for buyer intent signals. Configuration

Search news

Search for company news and updates. Configuration

Search scoops

Search for company “scoops” (verified buying signals). Configuration

Use cases

Enrich leads with verified contact information and company data.
Build targeted prospect lists based on firmographic and demographic criteria.
Identify companies showing buying intent for timely outreach.
Research accounts with news, scoops, and company insights.

Best practices

  1. Use accuracy scores - Filter contacts by accuracy score for better deliverability
  2. Combine filters - Use multiple criteria to build highly targeted lists
  3. Leverage intent data - Prioritize outreach to companies showing buying intent
  4. Monitor API usage - ZoomInfo has usage limits based on your subscription